Friday, April 4, 2008

Internet Comsumption from Office, Gaming in India

Source: http://www.pluggd.in/2008/03/indian-gaming-industry-zapak-launches-corporate-gaming-tournament-mobile-games-eye-socionets

Internet from office

  • 85% of online video consumption in India happens from offices. [source]
  • Work place continues to be the single largest place for accessing Internet - 78% access. [source]

 Indian Gaming Statistics

  • 2.8 million gamers in the country
  • 72% gamers are from higher strata (i.e. sec A and B cities); 80% of gamers are from top 8 metros.
  • 99% of gamers are from metros while small towns account for only 1%.
  • Indian gaming industry though still in a nascent phase, is evolving at a fast pace (@ 94% CAGR)
  • Mobile gaming contributes 58% of the total revenue.

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Mukul Singhal